Co-creating the open space: An approach for digital cultural documentation and entrepreneurship

By Ts Augustus Raymond Segar Digital documentation plays an essential role in the preservation and sharing of both tangible and intangible cultural heritage, particularly in Sarawak, where cultural traditions are deeply rooted and diverse. Digital Cultural Documentation As the world …

Co-creating the open space: An approach for digital cultural documentation and entrepreneurship

By Ts Augustus Raymond Segar

Digital documentation plays an essential role in the preservation and sharing of both tangible and intangible cultural heritage, particularly in Sarawak, where cultural traditions are deeply rooted and diverse.

Digital documentation plays an essential role in the preservation and sharing of both tangible and intangible cultural heritage, particularly in Sarawak, where cultural traditions are deeply rooted and diverse.

Digital Cultural Documentation

As the world rapidly evolves, driven by technological advancements and globalization, the need for innovative and inclusive approaches to cultural heritage preservation has never been more urgent. In this context, digital tools offer a powerful means to document, preserve, and share cultural practices that are integral to communities’ identities.

The open space concept, introduced by Patricia R. Zimmermann and Helen De Michiel in their seminal work Open Space New Media Documentary, offers a compelling model that challenges traditional methods of culture documentation by emphasizing collaboration, accessibility, and community-driven initiatives. 

The open space concept represents a paradigm shift in how we think about and approach the documentation of cultural heritage. Unlike traditional. closed-form structures, which often rely on centralized authority or top-down methods of curation, the open space model is decentralized, fluid, and participatory. It encourages the active involvement of local communities in deciding what aspects of their culture should be preserved and how they should eb shared. 

This model breaks away from the hierarchy that often characterizes conventional archival processes, allowing for a more inclusive and dynamic approach to cultural preservation. Through the use of digital technologies, the open space concept reimagines how heritage can be documented, shared, and preserved in ways that reflect the values and priorities of the communities themselves. 

At its core, the open space concept is about empowerment and agency. It envisions a digital ecosystem in which individuals and communities have the tools and resources to document their won culture, free from external influence and restrictions.

This model envisions a platform where tangible and intangible cultural heritage can be shared without barriers, fostering a more equitable exchange of cultural knowledge, practices, and ideas. The inclusive nature of the open space model makes it particularly relevant in a diverse region like Sarawak, where various indigenous groups, each with their own unique languages, customs, and traditions, coexist. In this context, the open space concept enables communities to share their cultural heritage on their own terms, preserving it in a way that is meaningful to them. 

The practical implementation of the open space concept relies heavily on the integration of various digital tools and platforms that facilitate the documentation and dissemination of cultural knowledge. These include websites, mobile apps, digital archives, social media, and multimedia technologies such as XR, video, audio and photography. Together, these tools provide communities with the means to document and share their cultural practices and traditions in ways that are both accessible and sustainable.  The widespread availability of smartphones, digital cameras, and other affordable technologies has made it easier than ever for individuals to record their cultural expressions. Community members can now capture and share traditional performances, craft-making processes, and language use with a global audience, all from the palm of their hands. 

For example, in Sarawak, where indigenous languages are at risk of disappearing, the open space concept can be particularly transformative. Communities can use digital platforms to record and share their linguistic practices, from oral storytelling traditions to daily conversations in native languages. This not only helps to preserve endangered languages but also provides a way for younger generations to engage with their linguistic heritage in a meaningful and accessible manner. By documenting traditional performance, music, dance, and rituals, local communities can ensure that there cultural practices continue to thrive. even as they evolve in response to contemporary challenges. 

Social media platforms such as Facebook, Instagram, YouTube, and TikTok play a central role int his open space model. These platforms offer and immediate and global audience for cultural documentation, enabling communities to break down geographical barriers and share their heritage with the world. In addition to fostering cultural exchange, these platforms also create opportunities for dialogue and collaboration among different cultural groups, promoting cross-cultural understanding and appreciation. The widespread reach of social media means that Sarawak’s diverse cultural heritage can be shared with a much broader audience, inspiring others to learn from and engage with these traditions. 

One of the key strengths of the open space model is that it shifts the focus from passive consumption of culture to active participation.

Instead of merely consuming media created by others, individuals and communities become the creators and curators of their own cultural content. This fosters a sense of pride and ownership, encouraging people to take responsibility for preserving and sharing their heritage. It allows communities to decide which aspects of their culture are most important to them, giving them control over the representation of their traditions in the digital space. This shift in agency is crucial in the context of cultural preservation, as it enables communities to present their heritage in ways that are authentic, nuanced, and reflective of their lived experiences.

However, as digital technologies evolve at a rapid pace, there are challenges associated with ensuring the long-term sustainability of digital heritage documentation. Digital files and platforms may become obsolete or inaccessible as new technologies emerge, posing a risk to the preservation of cultural records. To address this challenge, it is essential to establish robust digital archiving systems that can maintain and protect cultural documentation for future generations. Partnerships between local communities, universities, government agencies, and cultural organizations can help to create an infrastructure that supports the long-term preservation of digital heritage. These collaborations can provide the technical expertise and resources necessary to safeguard digital records and ensure their continued accessibility.

From Open Space to Cultural Entrepreneurship

The open space concept has the potential to not only preserve cultural heritage but also to inspire a new generation of digital storytellers, cultural custodians, and innovators. By combining the power of digital tools with the knowledge and wisdom of traditional cultures, the open space model creates a space for the flourishing of both cultural continuity and innovation. It encourages communities to think creatively about how they document and share their heritage, blending the old with the new in ways that are both meaningful and sustainable.

With open space, cultural entrepreneurship represents opportunities for the intersection between cultural preservation and innovation through new paths of economic enterprise that continue to show respect for the local way of life.  In moving towards a more decentralized business model, cultural entrepreneurship can utilize grassroots creativity and knowledge through developing stronger, more authentic relations with audiences that covet cultural authenticity. The creation can be remarkably appealing for both domestic and global markets. 

The open space model is collaborative, allowing the entrepreneur to co-create with the communities and hence preserve the cultural expressions meaningfully. This approaches enriches the entrepreneurial process and strengthens the reputation of businesses as responsible and culturally aware. Cultural entrepreneurs bridge the gap between tradition and modernity by using digital platforms. They bring cultural heritage to the forefront, fostering cultural exchange and economic growth. This not only ensures the longevity of the local traditions but also engenders business opportunities in such a way that the modern, ever-changing nature of culture int he digital age will be well reflected in them.

Indeed, open space provides a dynamic and inclusive approach to the preservation of culture in Sarawak, where the diverse indigenous cultures are so much a part of the identity. It puts ownership of heritage into the hands of local communities and cultural entrepreneurs, who are thereby able to ensure that traditions are documented and shared in a manner reflecting the living, evolving nature of Sarawak’s cultural diversity.